Knowledge Hub

Advanced Analytics and Outreach Reporting

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Explore Advanced Analytics Reports and Campaign Insights

Use the guides below to learn how each Salesflow report works and what the numbers can tell you about campaign performance. Start with the overview, then move into invitation health, connection rate, follow-up activity, replies, report snapshots, templates, heatmaps, campaign funnels and leads generated.
Overview

Explore Salesflow Advanced Analytics and learn how campaign reports reveal invitations, connections, replies, follow-ups, leads, templates, and location trends.

Invites sent healthscore

Understand the Salesflow invites-sent health score and learn how it helps monitor outreach volume, campaign activity, and overall prospecting performance.

Invites sent and Invites accepted

Learn how Salesflow tracks invitations sent and accepted so you can review connection activity, measure campaign progress, and evaluate outreach performance.

Connection rate and follow-ups sent

Learn how Salesflow reports connection rates and follow-ups sent, helping teams measure campaign engagement, outreach activity, and prospecting performance.

Reply rate

Learn how Salesflow measures reply rates so you can evaluate messaging, compare campaigns, identify engagement patterns, and improve outreach results.

Report Snapshot overview and chart

Learn how to read the Salesflow report snapshot and chart to quickly review campaign activity, engagement metrics, outreach trends, and overall performance.

Top locations and best templates

Learn how Salesflow analytics highlights top prospect locations and best-performing templates, helping teams refine targeting and improve outreach messaging.

Responses and Connections heatmap and funnel by campaign

Learn how to analyse Salesflow response and connection heatmaps and campaign funnels to identify engagement patterns, stages, and campaign performance.

Leads generated

Review the leads generated from your outreach activity and connect campaign reporting with downstream sales outcomes.

What You Can Track With Salesflow Advanced Analytics

Responsive Reports and Metrics Table
Report / metric What it helps you answer
Invites sent health score Is invitation activity healthy enough to review before changing the campaign?
Invitations sent and accepted How much outreach is turning into accepted connections?
Connection rate Is the audience and invitation approach earning enough connections?
Follow-ups sent Is the sequence progressing after prospects connect?
Reply rate Are follow-up messages creating conversations?
Report snapshot and chart How is campaign activity performing across the selected reporting view?
Top locations and best templates Which audience locations and message templates stand out?
Response and connection heatmap + funnel Where are prospects engaging, and where does the campaign lose momentum?
Leads generated How much outreach activity is reaching a lead outcome?